Progressive Wins Title of Best Insurance Website

Auto insurer Progressive has received the title for the highest-rated insurance website, according to the Keynote Competitive Research’s Q4 2010 Insurance Carrier Scorecard. The company has now received recognition for being the best insurance website on 16 of the last 17 Keynote Scorecards published since 2000.

Progressive Is the Most Innovative Site

The Keynote Scorecard, which is produced by Keynote Competitive Research (the industry analysis group of Keynote Systems, Inc.) rates insurance websites based on how easy it is for shoppers to do things like get an auto insurance quote or buy car insurance.

After reviewing websites and interviewing company representatives from 12 well-known insurance companies, Keynote determined that Progressive was the clear winner in innovation.

What Makes Progressive the Best

According to Keynote Competitive Research, in addition to offering a top-notch user experience and online quoting process, Progressive stands out above the rest for offering an online chat feature, which is currently available in 11 states for customers getting an insurance quote.

The company also finished first in eight of the nine categories and tasks, including:

  • Privacy and Security
  • Functionality
  • Get Insurance
  • Quality and Availability
  • View Policy
  • Get Service
  • Check and Pay Bill
  • Learn and Plan

In addition, Progressive is recognized for its Name Your Price tool that allows shoppers to select coverages based on the price they want to pay.

Finding Quality Coverage

It’s good to know that at least one insurance website offers customers an excellent online experience. Of course, a great website is only one piece of the puzzle when looking for quality coverage. So as you search for your own coverage, be sure to consider other factors, including:

  • Cost of premiums
  • What the coverage actually pays for
  • Customer service reputation
  • Claims payout reputation
  • Company’s financial health

Making these and other determinations when choosing between auto insurance companies helps to make the right choice.

The more you shop around for coverage, the better your chances will be of finding the great coverage. Take time to compare auto insurance quotes and companies so that you’ll know you took all steps necessary to acquire the best policy for you.